SEO and AI search optimization

Improve how your business is found on Google and in AI-powered search and answer tools.

What SEO and GEO mean

SEO, or search engine optimization, is the work of helping your website appear when people search Google for what you offer. It covers how the site is built, how each page is written, and how your business appears in local results and on maps.

GEO, or generative engine optimization, applies the same thinking to AI-powered search and answer experiences, such as AI summaries in search results and chat assistants. The aim is for your business to be discovered, understood and cited correctly when people ask those tools for recommendations. Much of it rests on the same foundations as SEO: clear, accurate and well-structured information.

Who it’s for

• Businesses that rely on people finding them through Google
• Clinics, services and local businesses competing in Yerevan search results
• Companies whose website gets little search traffic
• Brands that want to be described accurately by AI assistants

What we do

• Technical & on-page SEO

  Site speed, structure, indexing, titles, descriptions and headings.

• Local SEO

  Your Google Business Profile and local signals for searches in your area.

• Content optimization

  Improving existing pages and planning new ones around real search questions.

• GEO / AI search visibility

  Structured, consistent information that AI search tools can understand and cite.

How we approach it

1. Audit

   We review your site, your rankings and how AI tools currently describe your business.

2. Fix the foundations

   We resolve technical issues and improve the page structure.

3. Improve content

   We rewrite and add pages around what people actually ask.

4. Track

   We monitor rankings, traffic and visibility, and report regularly.

Related services

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